Amanda Theron | Owner, Floral Designer

KADOU is the “Afrikaans” version for the French word cadeau , meaning gift. The name itself was divinely inspired and specifically chosen for me in this industry of service (but that is a whole other conversation!). Through out this flower journey I have come to realise that I am the daily receiver of this “gift”. Blessed beyond measure with an incredible platform for self-expression.

If I am lucky enough to be part of your story, I hope to leave a little piece of my flower heart behind. Something to remind you that this is so much more than a “job”,  it is my saving grace.

KADOU Floral Artistry is based in Stellenbosch, South Africa but we are ready to flower the world. I specialise in styling & florals for weddings, events and editorials.

Who is your ideal client?

I love clients that love what I do, who believe in my methods and trust the KADOU process. I truly believe that floral design is an art form, putting together elements that can easily stand alone. It is also my first piece of advise to any prospective client, choose your floral artist with your heart… Floral design is a “heart-thing”, passion is a “heart-thing” and I want to share all of that with you. I pride myself in being different and I love my clients that choose KADOU because of just that!

What is our creative process?

I start with a colour palette and textures and built it out from there. I believe that a candle holder is just as important as a flower because everything you put onto a table or the surrounds of an installation will influence the final look. What I do is curated – every element has a purpose, it is sourced and placed to complement your florals and couple personality.

After the quoting process has been finalised I then proceed with your design document, putting down visual illustrations for your wedding day – always keeping in mind that everything is just inspiration & not ever a “copy&paste” situation, I let the flowers tell me what they want to do on the day.

What sets you apart from the “competition”?

Kadou gives me not only a massive amount of joy but also purpose, it sets my soul on fire and it pushes my heart into a ministry of love. The creative hand of our Creator overwhelms me when I am surrounded by dried foliage, sweet scents and beautiful coloured blooms. Whether I am surrounded, creating or even admiring the works of my super talented peers I cannot be anything other than grateful for the beauty I get to experience daily.

It’s passion that drives Kadou, not competition!